Rabu, 23 April 2014

#myNYPD Twitter campaign backfires, promotes photos of police brutality ...

@OccupyWallStNYC/AP


The NYPD learned the hard way that #myNYPD is not necessarily #everyonesNYPD.


A seemingly innocuous request by NYPD officials to have Twitter users post happy pictures of themselves with city cops blew up in the department's face on Tuesday when people instead began tweeting photos of police brutality.


'Do you have a photo w/ a member of the NYPD?' the department asked on its @NYPDnews Twitter page at 2 p.m. 'Tweet us & tag it #myNYPD. It may be featured on our Facebook.'


Cops are now regretting that decision.


@OccupyWallStNYC/Getty Images


The hashtag quickly started trending on the Twitter-verse, quickly generating over 10,000 responses in the hour after 4pm., an overwhelming amount of which were negative. Many of the posts were photographic examples of the department's heavy-handed treatment of Occupy Wall Street protesters in lower Manhattan in 2011. Some of the posted pictures show cops with billy clubs attacking rallying protestors.


Other pics show heavily armed police officers holding back protestors.


'These are the top pictures when you search the #myNYPD tag,' wrote Twitter user Chelsea D. 'You really didn't think this through did you?'


Other Twitter users wrote funny captions for the violence-revealing pictures.


'The NYPD taking a quick break to enjoy the music and crowd surf,' user Yung DeGrassi wrote under a picture of a cop reaching over a barricade to grab an Occupy Wall Street protestor.


ttracy@nydailynews.com


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