Respect me

Twitter declined to comment on the specific advantages of verification. (An unwritten rule at the forbids employees to be verified. A handful of new workers at Twitter had to forfeit their badges before joining.)

Those in the somewhat general public who have received the coveted check mark are often ecstatic.

'When I was verified, I texted my mother a screen shot of my blue badge and she literally texted back the word 'BALLIN,' in all caps,' says Nicholas Megalis, an emerging musician and artist. 'I'm dead serious.'

Getting verified was important for Megalis because he had impostors.

'I want my fans to know that it's me talking and not some robot or middle-aged woman in Maine .. or both,' he says.

Recently, Twitter began granting verification perks to all sorts of accounts, including ones belonging to midsize businesses and social media strategists.

'I have the same check mark as the Queen of Planet Earth-Lady Gaga,' Megalis says. 'And I'm literally some Greek kid from Cleveland. It's superweird.'

While 'the blue kiss' (as Megalis calls it) is exciting, it's important to understand that it doesn't necessarily equate with stardom.

'Just because you're verified, [it] doesn't mean you're famous,' wrote former Huffington Post editor Craig Kanally when Twitter planted the blue kiss on hundreds of digital cheeks in March.

But Megalis will take it. 'It makes me feel good,' he says.

And that may be the best perk of all.

- By CNBC's Eli Langer. Follow him on Twitter at @EliLanger. Full Disclosure: He's verified.