RPA's ECD Is Releasing His New Book on Instagram, a Page a Day for 160 Days

AdweekRPA's ECD Is Releasing His New Book on Instagram, a Page a Day for 160 DaysAdweekBeginning June 25, Sperling will publish the book on Instagram—one illustrated page a day for 160 days at @lookatmebook. As a sneak peek, there are already some excepts posted. The idea is to reach people where they already consume media, rather ...